Campaign Materials and Public Outreach

The “Just Check It” campaign is designed to remind Californians about the importance of checking their tire pressure once a month. Television, radio and informational materials were created highlighting the ease and benefits of proper tire maintenance.

Television Spots

Our television advertisements bring to life the many benefits of tire maintenance (safety, fuel efficiency, environmental protection) and can be heard throughout California.

English: YouTube (00:00:32) | PDF Transcript
En Español: YouTube (00:00:33) | PDF Transcript

Radio Spots

Our radio advertisements and radio scripts can be heard throughout California on popular radio stations.

English: Audio (00:00:30) | PDF Transcript
En Español: Audio (00:00:30) | PDF Transcript

Resources

Informational Materials

Proper tire maintenance is easy and important. Check out these information materials for California motorists, currently being distributed at events and through our campaign partners.

Tire care fact sheet, (English | Español | Chinese)
Tire care monthly reminder window decal, (English)
Tire care kit, includes reusable garbage bag, tire gauge and oil rag.
Tire pressure check calendar (English | Español)
Tire pressure check reminder (English | Español)

For more information contact: Office of Public Affairs, opa@calrecycle.ca.gov